Market tablet into the IT hardware market that has the highest growth rates globally throughout 2010. With 18.3 million tablets were sold last year, the iPad has the largest market share, which is about 90 percent globally.
Regarded as one of the major IT market trends for the coming year, nearly 100 new tablet launched in 2011. This was conveyed by Frost & Sullivan research institute in a new report, Monday, March 7, 2011.
According to the report, IPAD is expected to remain leads the market in the short and medium term. However, new entrants such as RIM, Cisco, Avaya and Android-based devices is also expected to gain market share relatively quickly in the short term.
In general, the tablet has a unique selling points are very strong especially for the sales sector has varied industry focus. Industry is a pioneer in the use of tablets is the pharmaceutical sector, construction and consumer goods, which already has its own business success story.
Related applications, most likely to be most frequently used is the e-mail and sales support software, such as CRM and Business Intelligence tools.
"However, there are still factors that inhibit the penetration of the tablet in the corporate market, use, and access, namely the limited application developers tablets, the low number of 3G data plans, a special subsidy telco for tablets and tablets that high prices in local markets," said Iwan Rachmat, Senior Consultant, Information & Communication Technologies Frost & Sullivan Indonesia.
In Indonesia, Iwan Tablet PCs revealed that fever in Indonesia began to feel since mid 2010, when Apple began to come up with its Apple iPad. From the beginning, the market is the Internet fever has been waiting iPad presence in the market, despite the anticipation of high prices.
Peeking historinya, iPad comes in the midst of the warmth of fever netbook or laptop with a mini version and a relatively affordable price of about 3-4 million. Global brands ranging from Toshiba, HP, Sony, Acer, Asus, until local brands such as Toshiba, all offering netbooks with various versions.
The Indonesian market also showed a high demand of smartphones which is one of the BlackBerry. Now users have reached about 3 million and most of the youth segment, "said Iwan.
According to Blue, in general the things that can encourage the use of Tablet PCs in Indonesia, among others:
. access (broadband) better; where current wireless broadband penetration has only reached 17 percent in 2010
. prices, with massive production iPad competitors such as Samsung Tab, HP, Blackberry, Acer, are expected to become cheaper price tablet. Currently iPad tablet is still considered a premium price of about Rp 7 million. While in the low-end Acer could be obtained with 3-4 billion price.
. provider support; namely in the form of bundling program.
. Internet rates are cheap.
. social networking; widespread use of Facebook (Indonesia's second largest in the world under U.S.) and Twitter also indirectly encourage the market of smartphones and tablet PCs.
